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Profile

HEROMOTOCO

It is the world's single largest two-wheeler motorcycle company, and it formed when the Honda Motor Company of Japan, as well as the Hero Group, entered a joint venture, and Hero Honda Motors Limited was incorporated in 1984. This Joint Venture was among India's Hero Group and Honda Motor Company, and Japan has created not only the world's single largest two-wheeler company, but it was also one of the most successful joint ventures globally. During the 80s, it became the first company in India to prove that it was possible to drive a vehicle without even polluting the roads. Soon, it introduced new generation motorcycles that set industry benchmarks for the fuel thrift and low emission. It was a legendary 'Fill it - Shut it - Forget it' campaign that captured the imagination of commuters around India, and Hero Honda sold millions of bikes on the commitment of the increased mileage. And over 20 million Hero Honda two-wheelers are on the Indian roads. These are almost as many as the number of people in Finland, Ireland, and Sweden put together. Hero Honda has consistently grown at double digits since inception; and today, every second motorcycle sold in the country is a Hero Honda. Every 30 seconds, someone in India buys Hero Honda's top-selling motorcycle – Splendor. Also, this festive season, it sold half a million two-wheelers in a single month—a feat unparalleled in global automotive history. It also became the first company in India that introduced four-stroke motorcycles and set the standards for fuel efficiency, pollution control, and quality. It also has an excellent distribution, and with a service, the network spread across the country. Also, its bikes are currently roll out from its three globally benchmarked manufacturing facilities. Such as two of these are located at Dharuhera and Gurgaon in Haryana, and the third state of the art manufacturing facility was also inaugurated at Haridwar, Uttrakhand in April within the same year. Such plants are capable of producing about 4.4 million units per year. It would provide the growth ballast that would sustain Hero Honda in the years to come. As Brijmohan Lall Munjal, the Chairman, the company succinctly points out, 'We pioneered India's motorcycle industry, and it's our responsibility now to take the industry to the next level. We'll do all it takes to reach there.''

The Product of the company includes:

  • CD Dawn
  • CD Deluxe
  • Pleasure
  • Splendor +
  • Splendor NXG
  • Passion PRO
  • Passion Plus
  • Super Splendor
  • Glamour
  • Glamour PGM FI
  • Achiever
  • CBZ Extreme
  • Hunk
  • Karizma

Some of the Milestones:

1983:

  • The Joint Collaboration Agreement with Honda Motor Co. Ltd. Japan was signed.
  • Shareholders Agreement was being signed.

1984:

  • The company (Hero Honda Motors Ltd.) was incorporated. 

1985:

  • The first motorcycle 'CD 100' was rolled out.

1987:

  • The 100,000th motorcycle was produced.

1989:

  • The new motorcycle model – 'Sleek' was introduced.

1991:

  • The new motorcycle model – 'CD 100 SS' was introduced.
  • The 500,000th motorcycle produced.

1992:

  • Raman Munjal Vidya Mandir was inaugurated - It was a School in the memory of founder Managing Director, Mr. Raman Kant Munjal.

1994:

  • A new motorcycle model – 'Splendor' was introduced.
  • 1,000,000th motorcycle was produced.

2009:

  • Splendor accomplished its 11 million production landmark.
  • The new motorcycle model, ', Karizma – ZMR,' was launched.
  • The celebrations for the Silver jubilee.

2011:

  • The new licensing arrangement signed between Hero and Honda.
  • It launched new refreshed versions of Glamour, Glamour FI, CBZ Xtreme, Karizma.
  • It crossed the landmark figure of about 5 million cumulative sales in a single year.
  • July 29, 2011: It changed its name to Hero MotoCorp following the exit of its recent Japanese promoter, Honda, from the company.

2012:

  • The migration of all products to Brand Hero.
  • The launch of Impulse, Maestro, and Ignitor.

2013: 

  • The Neemrana Plant Foundation Stone was laid.

Some of the Achievements:

2013:

  • Green Pioneer Award in 2013.
  • The Business Leader of the Year' Award by Hon'ble President of India, Shri. Pranab Mukherjee, during the AlMA Managing India Awards in 2013 as on April 11, 2013 (being conferred on Mr. Pawan Munjal).
  • The Business Leader of the Year' Award in the Auto (Two Wheelers) section by the Deputy Chairman of the Planning Commission Mr. Montek Singh Ahluwalia, during the NDTV Business Leadership Awards in 2013 (Conferred on Mr. Pawan Munjal).
  • The CFO of the year Award (being Conferred on Mr. Ravi Sud).

2012:

  • The Business Leader in the Automobiles (two-wheelers) at the NDTV Profit Business Leadership Awards in 2012 (Conferred upon Mr. Pawan Munjal).
  • The Best Value for Money Bike Maker and Best Advertising in Two Wheelers section at the Auto India Best Brand Awards 2012.
  • The Digital Advertiser of the year at the Indian Digital Media Awards (IDMA) in 2012.
  • The three awards (Launch Event of the year, Rural Engagement Program and Live Patron Award for Marketing Excellence) at the WOW Awards organized by EventFAQsAdvertiser of the year 2012 by Indian Digital Media Awards in 2012.
  • Also, Innovation in Loyalty Marketing Award (or Initiative: Hero GoodLife Utsav) by the Colloquy Loyalty Awards.
  • TPM Excellence Award 2012 by JIPM (or Japan Institute of Plant Maintenance).

2011:

  • Two-wheeler Manufacturer of the Year award received by the Bike India magazine.
  • Received the 'Bike Manufacturer of the Year' at the Economic Times ZigWheels Car and Bike Award.

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